Brand & Visual Identity

The Brand and Visual Identity sprint helps finding alignment and clarity on the external perception of the brand and representing it visually. It consists of brand alignment workshops, a website design and visual branding guidelines.
Interactive view on this Miro board
Required roles and responsibilities:
  • Creative Director
  • Workshop Facilitator
  • Visual Identity Designer
  • Website Designer
  • User Researcher
  • Tester Recruiter
  • Illustrator
  • Logo Designer
Duration: 21 days
Outcome: User-tested, interactive prototype of a website. Includes an extensive component library, mobile screens, at least three illustrations, a logo, and a brand guideline deck.