Familiarise yourself with Deep Work's vision and offering

Make sure you understand and align with Deep Work's vision and can articulate it. You can also review what Deep Work has to offer in multiple places.

You can find a list of existing projects from all departments here. These should give you an impression of what Deep Work has offered to customers (or internally) in the past.

Or browse through the existing functions in the Deep Teams app and come up with your own scope, involving existing experts.

Alternatively, here is a searchable list of external experts who have applied (and/or have been verified by a representative) with a specific skill.

Identify potential clients

Begin by researching organizations, companies, or individuals with whom you have a shared value or interest. Look for those who are already doing something that you find valuable and aligns with your skills or services.

Establish genuine connections

Reach out to these potential clients with genuine interest and curiosity about what they are doing. This can be done through social media, email, or other forms of communication. The goal is to build an authentic relationship rather than just asking for work or money.

Identify opportunities for development

Before scheduling a call, research their state and identify weaknesses that you are an expert on or think Deep Work can provide expertise on. Think about how you would approach solving the problems you can see and try to find out whether they are already taking a similar approach.

Schedule an interview and invite an expert

If their approach is insufficient from your point of view, schedule a call with the potential client and make sure you connect in Google Meet, so you can record and transcribe it. Use the account (reach out to your representative for access) to enable the recording features.

Invite an expert with the expertise that the client can benefit from. It might be worth sharing context with them.

Ask them about their current approach to improving something you found worth improving. They may not be aware of the issue.

Ask about potential challenges or bottlenecks, particularly those that could be related to the services you offer. This will help you understand their specific needs and whether can help them.

Ask clarifying questions about their biggest challenges and what they are trying to solve. The following should be addressed in the initial conversation:

  • What is your approach to...?

  • What are desired outcomes?

  • What has been tried in the past?

  • Despite trying to resolve a problem, why does it persist?

Record and transcribe the call in Google Meet in order to be able to work with the content afterward. GPT can be a great help to extract and communicate the client's biggest pain points.

Provide recommendations based on your expertise

Provide potential clients with suggestions and advice on how they can improve their current situation or solve their problems. This not only showcases your expertise but also demonstrates your genuine interest in helping them succeed.

You can mention potential domain experts from Deep Work's network and a project manager can get in touch to provide more specific recommendations and a quote for further work.

If they are interested in paid work, handover to project manager

If the client expresses interest in a zero-cost solution to help, pass on the project to a project manager, who will create a strategy and uncover opportunities for further collaboration.

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