The Brand and Visual Identity sprint helps finding alignment and clarity on the external perception of the brand and representing it visually. It consists of brand alignment workshops, a website design and visual branding guidelines.
Hazards
Clients could expect more at the end of a project.
Team members could fall sick and the timeline may not be met.
Outcome: User-tested, interactive prototype of a website. Includes an extensive component library, mobile screens, at least three illustrations, a logo, and a brand guideline deck.
