> For the complete documentation index, see [llms.txt](https://docs.deepwork.studio/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.deepwork.studio/teams-departments/deep-work-studio/roles/prototype-designer-2.md).

# Visual Identity Designer

## **Responsibilities**

* Understand the collaborative vision and brand of the product/company and create a unique and matching visual identity, which will can act as the basis for creating other derivatives of it like a website or a webapp. It needs to be matching the brand values specified in the branding workshops and should be iterated with the client before the testing. 
* Guide the team's decisions to create differentiating brand values and visual direction.